Danone’s 30% target for CO2 reduction by 2012: we measure it

Summary

In 2008, Danone set an ambitious goal of a 30 percent global carbon footprint reduction by 2012 across the entire supply chain, including plants and factories, packaging and end-of-cycle disposal, transportation and storage.

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To meet this challenge, Danone and SAP AG (NYSE: SAP) have brought together their expertise and know-how to build an innovative solution that measures the company’s environmental footprint.

On the 6th of December we organized a press conference at Danone’s headquarters in Paris with Myriam Cohen-Welgryn (Vice President Nature of Danone), Jean-Marc Lagoutte (CIO of Danone) and Nicolas Sekkaki (Managing Director of SAP France & Maghreb ).

Here is a selection of the best articles released on the Internet about this collaboration between SAP and Danone:

If it matters measure it. If it’s new build a new frame of reference. by @bduperrin

SAP Calculates the Carbon Footprint of a Yogurt Cup. by @FierceCIO

Danone and SAP Team Up to Analyze and Measure Carbon Footprint Across 35,000 Products. by @CleanTechies

@Vincent_CC